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Action Plan and Priorities in Tourism Development

A.K. Sarkar, Kanishka, 2010, Reprint, vii, 332 p, ISBN : 8173912564, $45.00 (Includes free airmail shipping)

Action Plan and Priorities in Tourism Development

Contents: Preface. 1. Tourism marketing: policy, promotion and practice. 2. Product development and demand pattern. 3. Finance, development and marketing. 4. Tourism, transport and accommodation. 5. Civil aviation and tourism. 6. Air transport and tourism. 7. Road transport and tourism. Appendices. Index.

"The building up of tourist infrastructure is aimed at extending inter-regional economic ties which promote and accelerate the formation of domestic market, expansion of transport system which increases the ties of the country-side with the tourist resort and promotes the integration of natural economy. India faces a lot of problems in building the necessary tourist infrastructure which plays crucial role in accelerating economic development. The development of tourism requires financial resources and technical personnel for a large scale exploration and evaluation of the tourist areas which determines the potential of modern tourism." (jacket)

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