Agri-Entrepreneurship: Challenges and Opportunities
Contents: Part I: Agri-Entrepreneurship Development. 1. Agri-entrepreneurship. 2. Agri-entrepreneurship: a need of the hour. 3. Agricultural entrepreneurship in India. 4. Agripreneurship: a boon for rural area. 5. Entrepreneurship and agribusiness in Indian economy. 6. Agri-entrepreneurship market prospects. 7. Challenges of agripreneurship in India. 8. Role of government schemes and subsidies to promote entrepreneurship in agriculture. Part II: Market-Led Extension. 9. Market-led extension: challenges and opportunities. 10. Marketing information system: applications and prospects in Indian agriculture. 11. Role of market led extension in marketing channel. Part III: Digital Marketing. 12. Role of digital marketing in agri-business. 13. Digital marketing: challenges and potential. Part IV: Market Research. 14. Market research: method and tools. 15. How to conduct market research. 16. Role of farmer producer organizations in agri entrepreneurship. 17. Farmer Producer Organizations (FPO): converting farming to agri-entrepreneurship. 18. Farmer producer organizations: a successful business model. 19. FPOs: A tool for the upliftment of agripreneurship. 20. Farmer producer organizations: schemes and initiatives in India. 21. Role of Farmer Producers’ Organizations (FPOs) in Agri-Entrepreneurship. Part VI: Supply Chain Management of Agriculture Produce. 22. Supply Chain Management (SCM) of agricultural commodities. 23. Supply chain management of agricultural produce. Part VII: SWOT Analysis. 24. SWOT Analysis in Different Agri-Enterprises. 25. How to Conduct SWOT Analysis. Part VIII: Success Stories. 26. Tinash Agro Industry-A success story of startup entrepreneur of West Garo Hills District, Meghalaya. 27. Role of Farm-Based Enterprises in Agricultural Development: Case Studies. 28. Handpicked success stories in strengthening their livelihood. 29. Mushroom production: agri entrepreneurship for employment and nutrition. 30. Vermicomposting: subsidiary business for dairy farmers. 31. Prosperous Entrepreneurs: Success Stories-4. Part IX: Case Studies. 32. Agri-entrepreneurship: Case Studies. Part X: Techno-Economic Assessment. 33. Techno-economic assessment of sugarcane nursery for successful commercialization.
