Categories

Farm Economics Entrepreneurship and Marketing

AuthorReeja George P and P.J. Raj Kamal
PublisherSatish Serial Publishing House
Publisher2015
Publisherxiii
Publisher154 p,
ISBN9789385055362

Contents: Preface. I. Farm economics:  1. An introduction to farm economics. 2. Essential economic concepts. 3. What is livestock production economics? 4. Inputs and outputs exploring connections. 5. The economic resources. 6. Basic production economics concepts. 7. Production functions. 8. Production relationships. 9. Combining the factor of production. 10. Determination of prices. II. Entrepreneurship: 1. Evolution of the concept of entrepreneurship. 2. The enterprise development process. 3. Tools of financial management of enterprises: Book-keeping. 4. Accounting for entrepreneurs. 5. The journal and the ledger. 6. The subsidiary books. 7. The trial balance. 8. The final accounts. III. Marketing: 1. Basic marketing concepts. 2. Market structure. 3. Evolution of markets. 4. Marketing concepts. 5. Marketing system. 6. Marketing functions. 7. Marketing channels.

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