Strategic Management : Issues and Concept
Contents: Preface. 1. Introduction to strategic management. 2. Objectives of strategic business. 3. Approaches of strategy formulation. 4. Business strategy and policy. 5. Development of Plans. 6. Environmental scanning. 7. Strategy evolution and control. 8. Strategic decision making. 9. Issues and strategy implementation. 10. Corporate and strategic planning. Index.
Strategic management is basically a process. It has emerged out of management in other fields where the concept of management is taken as a process for achieving certain objectives of the organisation. Thus strategic management involves establishing a framework to perform various processes. The concept of strategic management must embody all general management principles and practices devoted to strategy formulation and implementation in the organisation.